Shopping trends of consumers have witnessed a drastic change in the last few years. Lately, as people are more comfortable buying customized products online, web to print technology and process is getting more popular with ecommerce business owners. But without proper knowledge and experience of both the technology and the printing process, business owners are more prone to making mistakes than they realize. Sometimes they buy the wrong software, sometimes get into the wrong product category without understanding the complete printing and fulfillment process and the costs involved.
In this blog, we have come up with the top 5 web-to-print mistakes...