According to the annual survey released by the NRF; Americans will spend mindlessly on costumes, candies and pumpkins for a record $9.1 billion for Halloween this year. Now, if you want your share of the candy, you need to get innovative. And just so that you know, boring ghost costumes, witches on brooms and good for nothing pumpkin lanterns are definitely a passé! If you own an online halloween costume shop, “No dreary stuff!” should be your mantra for Halloween 2017. “So what do I do?” you might ask. Let’s add some magic to your product catalogue. Let’s make it spooky!...